We build mini-applications that explore fragments of the future — one provocation at a time.
Portfolio
What if you could pressure-test any business model against 10 near-future scenarios in 60 seconds? This app surfaces strategic blind spots before they become existential risks.
Paste any organizational structure, process document, or system description. Watch AI reveal the hidden dependencies, bottlenecks, and failure points that everyone pretends aren't there.
Large organizations don't fail to transform because they lack vision. They fail because they can't see which lever to pull first. This app finds the fulcrum.
When AI can perform every step in a value chain, which steps still matter? This app forces the uncomfortable question and maps what comes next.
"Every mini-application is a provocation. A question dressed as a tool. We build them to see what the future feels like before it arrives."
Good Evil Club · Development Charter · v1.0Good Evil Club is a studio of three practitioners who believe that the most useful thing you can do with a new technology is to build something that asks a hard question with it.
We live in the tension between analysis and action — between the good and the evil of every new capability. Each mini-application is a published artifact: code, argument, and article released simultaneously.
We write under cartographic pseudonyms — instruments of measurement and navigation — because that is what we are trying to do: chart unfamiliar territory before others realize it exists.
The team
Meridian frames value, maps opportunity, and finds the zero-point in every business challenge. Where others see markets, Meridian sees coordinates — and the lines that connect them.
Cipher reads the patterns in complexity that appear as noise to everyone else. Systems, organizations, processes — all become legible when viewed through the right lens.
Fulcrum finds the structural hinge in large systems. In organizations that feel impossible to move, there is always one point where minimal force produces maximum change.
"We don't predict the future. We probe it — building small things that make it briefly, uncomfortably visible."
Good Evil Club · About